Housing Market Ads Introduces Keyword-Based Campaign Targeting for Real Estate Advertisers

Hong Kong, Hong Kong S.A.R. Aug 11, 2025 (Issuewire.com) - Housing Market Ads, the leading display advertising network for real estate professionals, today announced a powerful new feature for advertisers: keyword-based campaign creation. This update allows agents, developers, and property marketers to target audiences with pinpoint accuracy using specific search phrasessuch as Miami Condo for Saleto match buyer intent and maximize lead generation.

This enhancement builds on Housing Market Ads existing precision targeting capabilities, which already include geo-location, property type, and listing type filters. Now, advertisers can combine these with high-intent search keywords to ensure their campaigns reach the most relevant and motivated property shoppers.

With keyword targeting, advertisers can now connect with potential buyers at the exact moment theyre searching for a specific property type in a specific location, said Mike Schuett, CEO of Housing Market Group. Whether its a Miami condo for sale, Bangkok luxury villa, or London apartment for rent, this feature ensures Housing Market Ads continues to deliver the highest quality leads in the industry.

Housing Market Ads currently delivers over 196 million monthly ad impressions to active real estate shoppers across 17 countries, including the USA, UK, Germany, Thailand, Singapore, and Australia. The platform supports 11 native languages, allowing campaigns to be hyper-localized for maximum engagement.

Key Benefits of the New Keyword Targeting Feature:

Higher Relevance: Ads reach users actively searching for specific property types in targeted locations.

Improved ROI: Campaign budgets are focused on audiences most likely to convert.

Customizable Strategies: Combine keyword targeting with geo-location, property type, and listing type filters for maximum precision.

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The keyword-based targeting feature is available now on the Housing Market Ads Media Manager, the self-service advertising platform that empowers real estate professionals and businesses to manage and optimize their campaigns with ease.

For more information, visit www.housingmarketads.com.